Author: WPA

NEON Community Open Space

The following is a list of features being contemplated, as shown in the renderings:

Paved pathways connecting the surrounding sidewalks and streets to the existing paved concrete pad to remain in place. 

Landscaping within the areas of soil on site: grass or stable groundcover, trees, and shaping of the land (rain gardens, swales, berms, etc.).

Planters: both stationary and mobile. The purpose of these are to extend the greenspace from the south edge deeper onto the site, and to help designate the boundaries of the various activity spaces.

Stage Platform:  this is shown with multiple tiers, serving multiple uses including: 1) A platform for performances; 2) amphitheater for watching activity within the Park; 3) a resilient element for play/recreation (can handle wear and tear from skateboarding and other high intensity activities).

Shade Structure: over the stage platform. This will make the platform usable rain or shine. There is a potential for the shade structure to incorporate rigging for lighting, projection screen, speakers, or other performance-related equipment.

Shipping Containers: the two 20’ containers currently at the PLOT can be re-used and modified for new purposes (vending, storage, etc.). A new 40’ container can be added to span above the 20’ containers to provide a surface for graphics and to make a shaded space below. The walls of the containers become surfaces for vertical gardens and graphics (like a neon ‘NEON’ sign!).

Benches: these would be made of solid concrete with reinforced edges for durability. They would accommodate a range of activities including seating, market stalls, and skateboarding.

Playground Area: to include play equipment on an appropriate play surface. The play equipment could be in the form of public art, similar to “Upper Blush”, the sculpture by Matthew Geller that was recently installed on site.

Basketball Area:  a resilient hoop, backboard, and pole, with striping painted on the ground. Depending on the location, a fence element might be necessary to help prevent balls from leaving the site and becoming a hazard.

Lighting: the light poles from PLOT I could be re-used and new lighting could be implemented as needed. It will be beneficial to have power at the Stage Platform and also at the Containers.

Painting and Scoring: the concrete surface presents a good opportunity painting or scoring to help emphasize the diagonal paths and/or the division of the site into activity areas. The scoring may help with drainage – to provide a path for water to migrate toward the landscaped areas. During the charrette it was discussed that some game surfaces would be nice on the paving: chess, hopscotch, bocce, etc.

Public Art: the west wall of the adjacent building is a perfect place for a large commissioned mural. Also, places within the park can be dedicated for additional sculptures. Artworks that promote participation, interaction, and play should be favored.

Miscellaneous Park Equipment:  Tables and chairs, play equipment, signage, water source for irrigation, etc.

 

Please stay tuned here and to the Downtown Norfolk Council’s website for news, upcoming milestones, and ways to get involved in the NEON District as it continues to evolve.

Congratulations, Yuzhu Zheng

We are pleased to share the news that Yuzhu Zheng, Up studio, who does much of our architectural photography, has her own show opening Nov. 8, 6:30-8 p.m., at the Meyera E. Oberndorf Central Library in Virginia Beach.

The exhibition, featuring both architectural work and landscape images, will hang throughout the month of November. Yuzhu is an architect as well as a photographer. She has photographed many projects for Work Program Architects, Including award winning projects. We congratulate her accomplishment!

 

For more information: Up Studio

UPDATE: NEON Community Open Space Charrette

 

WPA led a well-attended public design charrette to determine the future use of the Cofer Lot in the NEON District at the Hurrah Players’ Copeland Center on September 19th.

The Cofer Lot, at the location of a demolished former auto dealership, is poised to be designated as much-needed open space in the District positioned in a perfect spot on West Olney Road midway between the offerings on Granby Street and the Chrysler Museum.

Some charrette participants suggested a public art space with opportunities for sculpture and performance art. Others desired a tranquil green oasis welcome to all, perhaps with a playground for small children. Voices for the skateboarding community advocated for a safe and welcoming place for sport. The challenge is to accommodate multiple uses in a small footprint, and participants seemed open to discussion and compromise.

TONIGHT: The results of the Charrette and next steps for the site will be presented at this month’s NEON District Committee Meeting, at the Push Comedy Theater in the NEON at 5:30 pm. 763 Granby Street, Norfolk.

City of Norfolk Receives Two Excellence in Economic Development Awards

The City of Norfolk’s Economic Development Department was honored at an awards ceremony at the International Economic Development Council Annual Conference held September 17th  – 20th  in Toronto, Ontario, Canada.

Norfolk received The Silver Excellence in Economic Development Award for 824 Military Highway, a project in the category of Real Estate Redevelopment & Reuse as well as a Bronze Excellence in Economic Development Award for its Norfolk Works Waterside Week Hiring Event campaign, a project in the category of Business Retention and Expansion (BRE) Single Event of the International Economic Development Council (IEDC).

“We are grateful that the City of Norfolk has been recognized, once again, for impressive achievements in economic development,” said Mayor Kenneth Cooper Alexander. “While we remain committed to serving as a destination for innovative businesses, we will continue to be creative in our approach understanding that the most important returns for our residents are good jobs, reliable tax revenues, and sustainable growth,” says Kenneth Cooper Alexander, Mayor, City of Norfolk.

“On behalf of the IEDC board of directors and Excellence in Economic Development Awards Advisory Committee, congratulations to the City of Norfolk. Not only did they work to provide a necessary service to their community; but also, their participation in the awards program sheds light on their stellar projects which other communities can now use as a benchmark.”  – Michael Langley, FM, CEO of GREATER MSP, Minneapolis–St. Paul, MN, and 2017 IEDC Board Chair

The “824 Military” award winning project recognized a City-owned, 209K SF former JCPenny department store on a 15-acre site which was adapted for reuse into a state of the art office building. The City purchased the store for $2.5 million and invested another $15 million in upgrades to control a portion of the 122 acre mall site, influence its long-term revitalization as a stakeholder and demonstrate Norfolk’s commitment to renewal of the entire corridor.  In addition to being a redevelopment success, the 824 Military property is a financial success – approximately 75% leased and approximately 850 new jobs to the city.

Photography by: Yuzhu Zheng of UP Studio

Norfolk’s launch of Norfolk Works won for its Waterside Week Hiring Event. In 2017, Norfolk created 6,000 job opportunities from projects underway in the city.  The Norfolk City Council wanted to make the jobs available to residents in the city and the Economic Development Department opened Norfolk Works, a job resource center for job seekers, employers and a workforce development network. The Waterside District (Entertainment Consulting International) was the first client. Waterside District identified their hiring needs and process requirements prior to the event. During the event, Waterside District provided on-site recruiters and a manager able to make on-the-spot hires.

Development Department staff, including Norfolk Works, developed the event and pitched the idea to the client. Department staff recruited partner organizations; coordinated outreach efforts; and managed all logistics during the event. 

Partners helped promote the event and provided staff assistance during it. They include: AARP; Norfolk Department of Social Services; Norfolk Redevelopment and Housing Authority; Opportunity Inc. (Workforce Development Board); Virginia Department for the Blind and Visually Impaired; Virginia Department of Aging and Rehabilitative Services; and Second Chances reentry program.

Waterside District was positively affected in that it hired over 230 people, many of whom had one or more barriers to employment and were provided training.

“The awards process is a thorough, non-biased and multi-layered process. These are extraordinary accomplishments for all winners, and an overall great effort by all participants. We look forward to next year’s awards competition,” Langley said.

MEASURED | Peter Eudenbach

MEASURED | Peter Eudenbach
presented by popblossom
208 East Plume St, Norfolk, VA 23510
Showing: Sept. 18—Oct. 31, 2017
Opening: 6:30-8:30pm, Friday, Sept 29
 

popblossom is pleased to present MEASURED, recent works by Peter Eudenbach. Please join us for the Opening, Friday, September 29th, 6:30-8:30pm at WPA Studio + Gallery, located in The Monticello Arcade in Downtown Norfolk, VA.
 

 

“A common strategy in my work is to remove the practical function of objects, freeing them to function as poetic vehicles, with an emphasis on conceptual scale rather than physical scale.”
—Peter Eudenbach

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Norfolk State University – New G.W.C. Brown Memorial Hall Ribbon Cutting Ceremony

Last Friday was an incredible day for WPA and our NSU family. We met so many wonderful alumni who came to celebrate the ribbon cutting for the new G.W.C. Brown Memorial Hall. We were lucky to meet the daughter and granddaughter of Dr. Brown who came to dedicate the new 154,000 Classroom and Performing Arts Building. Thank you to Norfolk State University. Our whole team was honored to work for you and with you on this project.

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Vibrant Spaces Announces Selden Market

Downtown Norfolk’s First Retail Incubator

NORFOLK, Va. – (May 2017) – Downtown Norfolk Council is pleased to announce that Vibrant Spaces, an incentive program developed to stimulate street-level business, is partnering with the City of Norfolk to open Selden Market. Located in the Selden Arcade that sits between Main and Plume Streets in Downtown, Selden Market will serve as a storefront incubator for new businesses.

Selden Arcade is the historic connector between Slover Library and Hilton Norfolk The Main. Selden Market will be transformed into a vibrant space with multiple small-business tenants, mentors and kiosks for pop-up businesses. The program will stimulate street-level activity with low rents and short-term leases to help businesses shape their model, learn from each other and build community in a low-risk environment.

“This market concept is a culmination of all of the lessons we’ve learned from the successful Vibrant Spaces program,” said Drew Ungvarsky, chairman and CEO and executive creative director of Grow. “Vibrant Spaces matched new businesses with existing spaces in Downtown and provided grants and reduced rents. Additionally, grants were awarded to existing businesses that brought unique concepts to create street-level vibrancy. The goals for Selden Market are regular activation, a unique atmosphere and continual transformation.”

 

“One thing we discovered was the need for smaller spaces that allow businesses to get started and then grow,” added Mary Miller, president and CEO of Downtown Norfolk Council. “We anticipate this will stimulate businesses across the city and provide a learning and sharing environment. Plus, the synergy of the location adjacent to Slover Library and The Main is a huge benefit. The market is an interim use for two to three years, and we are working with Work Program Architects on a moveable design approach.”

The Slover Library Maker Studio, an initiative of the Slover Library Foundation, will be added to the library’s first floor in the Arcade for patrons to experiment with all kinds of new technologies and tools to create and invent. It will include a sound recording studio, laser cutter and sewing machines.

The Selden Market concept is progressive but not uncharted. Downtown Norfolk Council has incorporated the best practices in retail incubation, markets, food halls and hybrid spaces across the country.

Downtown Norfolk Council and the Vibrant Spaces committee will accept applications for potential tenants. Applications are available online at www.seldenmarket.com.

Tenant selections will be made for those that communicate the following qualities:

  • Exciting and unique street-level businesses
  • Inclusive of retail, experience, food, service and especially hybrids and non-traditional business models
  • Exemplifies the original program criteria: incredible design, regular activation, exceptional offerings


 
Selden Market will be operated by the Downtown Norfolk Council, and the call for entry is available now through July 13. In addition to incubator storefronts, DNC will offer a few mentor spaces to help with tenant education and traffic generation. Kiosk rentals will allow businesses to test concepts by the day or week. Construction will begin on connectors to The Main and Slover Library this summer, and a fall launch is anticipated.

Selden Market from WPA on Vimeo.

Vibrant Spaces started in 2015. The first phase attracted 86 applicants for six spaces in seven weeks. Three businesses opened in Downtown: Prince Ink at 433 Granby, Lamia’s Crepes at 401 Granby Street and Muddy Paws Downtown at 400 Granby Street. Eight additional grants were awarded to existing businesses including Brick Anchor Brew-House, Work | Release, Leone’s and Hurrah Players.  Additional vacancies have been filled through connections with Vibrant Spaces including Pinot’s Palette (Ghent); Town Center Cold Pressed (Ghent); Jollity & Co. (Ghent; Pacers (35th Street); Bearded Bird Brewing (NEON); Corks & Caps (Downtown); Bonchon (Downtown) and The Rustic Tart (Downtown).

Downtown Norfolk Council (DNC) is a private, not-for-profit membership organization comprised of businesses and individuals working toward a dynamic, attractive and prosperous Downtown. DNC also manages the Downtown Norfolk Improvement District, a 48-block special services district with enhanced services that keep Downtown friendly, safe and spotless. Connect with Downtown Norfolk on Twitter, Facebook and Instagram or visit DowntownNorfolk.org.

400 Granby Street  Suite 301 Norfolk, VA 23510 Studio: (757) 227-5310

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400 Granby Street
Suite 301
Norfolk, VA 23510
(757) 227-5310
© WPA
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